Ethio

Ethio, a new coffee mug brand, was launching an eco-friendly mug collection made entirely from reused coffee beans. They needed a brand image to communicate their values and appeal to environmentally conscious consumers.

I designed their logo, featuring a coffee bean as outlined in the brief, and developed print and digital assets for their Kickstarter campaign and trade show. These materials focused on emphasizing Ethio's unique product and their dedication to sustainable practices.